How it started

A winning partnership

 

Our founder, Tom Peterson, Is a huge sports fan and pretty connected in the music industry, thanks to his many years as a producer in the business.  He met Denver Broncos kicker Brandon McManus locally a few years ago and they started talking about the topic of bullying since they’re always around so many kids. It touches everyone, and the two soon realized they had a cause in common.

 

McManus has always taken the time to talk to kids about bullying and how he often fit in, yet didn’t fit in, when he was growing up. Anti Bully Squad was born in 2014 after this simple meeting but with a powerful goal: get kids to Step In and Speak Out.

Read ESPN’s coverage of Brandon’s impressive commitment to kids and how ABS emerged from his connection to Tom